2019 Fall Back to School

May 1st - August 31st, 2019
Standard payment terms apply.


Click here to download Royal Talens 2019 Fall Back to School.

Dear Valued Retail Partner,

As we head into the peak time of the year for shipping here at Royal Talens North America, I want to thank you for your enthusiasm around our business and the support in kind of our brands.

We know that these times are trying for retailers across every industry and we’ve been hard at work developing and deploying programs for you (such as our Educational and Ambassador programs) to help solidify the core building blocks of a healthy Fine Art business and to set you apart. We will also continue to support you with our best in class delivery performance. Our sales team is here to assist you with insights into what you can do to maximize our support and to work with you to craft a strategy to put you on the winning side of the changing face of retail.

We have received many requests from the trade in regard to our Talens Art Creation range, which competes with several brands that are either levying a large, tariff-related increase, or are being discontinued altogether. We are happy to report that our core line of Talens Art Creation is produced in the Netherlands, and has no tariff related increases for 2019, and none planned for 2020. We urge you to contact us to help plan out production, so that we can ensure that we’re taking your needs into consideration from now through next year.

We’re very excited to offer our core brands on promotion this year, as well as some hot new introductions:

Royal Talens Paper Assortment – A right-sized assortment of global best-sellers from brands your customers already trust and love. Show us your most creative approaches to surface and color combinations for featured brand end caps!

Year of Rembrandt – Rembrandt Soft Pastel Micro Sets are completely collectable and specifically designed to appeal to a younger audience who are using pastels as a mixed media tool. These new sets also encourage exploration into new colorways which will lead to more sales of open stock colors.

This is your best time to ride the wave of promotion and attention that the Rembrandt brand has going with the Year of Rembrandt global art competition. Stock up to feature this brand during the back to school period!

Van Gogh Watercolors – Expanded range now includes 72 colors (including metallic & interference colors), an exciting array of themed 12 pan pocket boxes and black watercolor paper!

Amsterdam Acrylic Pouring Medium – On trend and perfect for use with our Amsterdam acrylic inks!

Amsterdam Acrylic Ink – New colors and sizes including pearlescent and metallic colors, as well as larger sizes in white and black.

Talens Art Creation – New paper, sketchbooks and pastel sets! We advise ordering this line soon as demand is expected to spike quickly.

We know how important this season is to your business. We are here to support you in your efforts and to ensure that you have the right stock at a competitive price, reliable service and the brands to make your business thrive!

As always, thank you for your continued partnership!

Kyle Richardson
President, Royal Talens North America

Click here to download Royal Talens 2019 Fall Back to School.